Promotional Island Pan di Stelle

Pan di Stelle’s Island of Dreams

A promotional island designed to create an immersive brand experience, showcasing the full product range.
The concept revolves around the theme “The School of Dreams,” which serves as the campaign’s central idea.

POP displays and high-visibility elements are designed to harmoniously present all the promotional mechanics — including the final contest, instant win, and giveaway — within a single retail island.

GOAL
Promote all the mechanics related to the promotional island.

STRUCTURE
The structure is made entirely of corrugated board.

CHANNEL
Large and medium-sized retail spaces.